Action breeds

action.

– Jona Ridderskamp

Founder, managing director, IT security expert and keynote speaker — with over ten years in IT security and building companies. A steady hand for decision-makers in IT crises. Speaker on entrepreneurship, leadership and cyber resilience. Loves clear decisions, strong values and the moments that change everything.

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Apply for an advisory slot
Only 5 advisory slots left in 2026
10+ years of experience in entrepreneurship and IT security
100+ IT security incidents and cyber crises handled
13+ keynote talks delivered as a speaker
for founders

Your company is at a turning point.

You want to grow but don't know where to start?

You keep going in circles?

So much to do that you never get anything done?

Your team rarely delivers what you had in mind?

for IT security

Your company is caught in an acute cyber crisis?

Your provider is already on it, but doesn't speak your language. You want clarity?

Everyone wants a decision from you, but you lack the deep know-how to prioritise?

You're dealing with insurers, authorities (police, prosecutors & co.), data protection, NIS2 – with the risk of personal liability?

for events & podcasts

Looking for a speaker whose impulses resonate?

A mashup of IT security and management?! You won't find that anywhere else

Real practice, not theory – 100+ cyber incidents handled, own company built

Straight talk, humour and attitude – impulses that resonate

for AI & automation

Everyone's talking about AI – but where's your real lever?

You're told to ‘do something with AI’, but no one tells you what actually matters for your business?

You want to automate the annoying processes but don't know where to start?

Afraid of sinking money into AI gimmicks that lead nowhere?

Smiling man with glasses, beard, and short hair wearing a black shirt against a gray background.

Jona Ridderskamp

Jona is an entrepreneur through and through. As founder and managing director of sure[secure], he spent over a decade building his IT security company and steering it through every stage of growth.

Running a business and IT security crises have one thing in common: the decisions carry weight – and often have to be made under pressure.

Today he stands beside decision-makers like you when it counts: in the day-to-day of young companies, in the crisis of a corporate cyber incident, or as a catalyst in keynotes and podcasts.

What drives him:

Doing. Impact. People.

It has to land. Jona wants something to stick – a thought, an impulse, a decisiveness that keeps helping after the meeting, the workshop or the talk, pushing entrepreneurs toward their goals.

Authentic, clear and approachable, he pairs entrepreneurial instinct with a deep understanding of technology and people. That's how he creates spaces where change becomes possible.

Founder Sparring

Millions in revenue, but everything's falling apart around you?

Been there, done that. 100% understanding. It doesn't feel good — and it doesn't have to be this way. Let's change that.

Analysis & impulses

Jona and you become a team — for your business. Sparring calls, analysis and impulses that move you forward.

Avoid business mistakes.

So you spot your business screw-ups fast, Jona brings a clear edge, focus and curiosity to every call.

Close-up of a laptop keyboard with two cables connected on the right side and red reflection on surface.
IT Security Advisory

WARNING Security Breach!

Caught in an IT security crisis right now? As CEO, get maximum decision-making confidence from a cyber security expert.

10+ years of expertise

A wealth of experience from 100+ security incidents handled, across a wide range of roles and companies from mid-sized to enterprise.

Every minute counts.

The faster we fix the problem, the better. Let's not lose any time — use the emergency line.

AI Consulting

You want to automate processes but don't know where to start?

Jona understands IT, business and AI – and translates between all three. He finds the processes genuinely worth automating, lifts your efficiency and keeps the AI bullshit out.

Find the real leverage

Jona combs through your day-to-day and finds the annoying, expensive processes AI can genuinely take off your plate.

No AI bullshit

An honest read instead of hype: what adds value, what's a gimmick, what you're better off leaving alone.

Keynotes & Podcast

Leadership & IT know-how is for everyone.

Jona is a keynote speaker for conferences and events. As a guest on talk formats, podcasts or panels, he shows what leadership and security really mean to him.

High-impact talks

Keynotes that land. Plus panels and moderation. Eloquent. Sharp. Honest and clearly focused.

Interview & podcast guest

Got an IT or business podcast? Looking for a security expert's take for TV? Jona already looks forward to your questions.

Entrepreneurs on Jona

Other entrepreneurs on Jona.

Tushar Pillai
Founder & Managing Director, Appleute GmbH
“Jona has been my sparring partner for over a year now — the only one who consistently asks me the uncomfortable questions instead of telling me what I want to hear. He has been through the same entrepreneurial upheavals himself and thinks along on every level: from sharpening our target audience to the shareholder agreement and equity split, all the way to liquidity planning. His push for focus — letting go of weak revenue rather than chasing it all — got us to break-even and on course toward our first million. Honest, direct, and every single time it moves me forward.”
Marcel Hoppe
Streamer & Founder, tinNendo
“As a creator, it feels like you do everything yourself – and still never the right thing first. Jona helped me turn my reach into a business that actually holds up: clear numbers, real priorities, and income that doesn't wobble with every algorithm update. He takes me seriously as an entrepreneur, not just a streamer. For the first time, I'm scaling my thing instead of just feeding it.”

Ask Jona.
No strings. Direct. Effective.

Secure your free first conversation with Jona through the form.

In about 30 minutes you'll figure out together whether you're a fit. Because Jona still runs his own business, he deliberately works closely with a few people rather than casually with many. For you that means full attention when it fits.

Go for it – Jona looks forward to your message.

FAQ

Answers to the most common questions about sparring, IT security advisory and keynotes.

Founder Sparring

Together we figure out whether it even makes sense to work together. No sales talk, no pitch. If it's not a fit, Jona says so directly.

You lay it all bare: org chart, numbers, business model, current challenges, personal goals — and you describe your biggest bottlenecks from your own perspective.

Together you analyse your company, work out what's behind your bottlenecks and set the first concrete priorities. That's your starting shot.

Monthly 1:1 calls (approx. 90 minutes), implementation check-ins, strategic development. Jona gives the impulse, you put it into action. This isn't consulting where someone thinks for you — it's a partnership. You stay the entrepreneur; he brings the mirror and the clear edge.

Together you look at what has changed and where it goes from here.

Tool: Microsoft Teams. Rate: 300 EUR, billed in 15-minute increments. No contract lock-in. (Jona is no fan of contractual ties — he makes it easy for you to stay.)

For founders, managing directors and entrepreneurs. Ideal just before or already in the phase of 1 to 15 million EUR in revenue.

This is exactly where many reach the point where the old way of working no longer holds — but the new one isn't within reach yet.

This sparring isn't for you if you're looking for someone to tell you what you want to hear. It's for you if you're ready to take honest feedback and act on it — even when it's uncomfortable.

It starts with a free first conversation. After that, the rate is 300 EUR per hour, billed in 15-minute increments. You only pay for what you actually use. No retainers, no minimum term.

For entrepreneurs with a bigger development need, there are also intensive formats with a workshop, regular calls and work with the leadership team. You'll discuss that in the first conversation.

Jona has built a company himself — scaled it, steered it through crises and restructured it. He has made leadership mistakes, lost employees, burned money, prioritised wrong and learned from it. He doesn't sell theory, but experience from entrepreneurial reality.

No certificate replaces that.

IT Security & Incident

Go to IT Security and use the request form (with a phone number for a direct call back). Requests through it are handled as a priority and forwarded straight to Jona. Sometimes hours make the difference — that's why this direct route exists.

Too many people involved, too little clarity. You're in the middle, carrying the responsibility.

Jona is your external companion at management level. He oversees your IT providers and incident responders, translates between their technical language and your business reality, and makes sure recovery follows your business priorities, not technical logic.

Insurers, authorities, data protection, leadership team — Jona makes sure you know what you say and what you decide.

Because these are two completely different roles.

An incident manager, a forensics team or a SOC works on the incident: isolating systems, locking out attackers, preserving evidence, recovering. That's indispensable — and exactly right.

Jona works on the decisions. Do we pay? When do we inform customers, authorities, the press? What do we tell the board? Do we shut down production? Who can we still trust? These questions don't land with the provider — they land with you. And you make them under time pressure, with incomplete information, while everyone is looking at you.

His role: at your side, not at the system. He translates between tech and management, lays out the options with their consequences, and tells you honestly what he would do in your place — and what he wouldn't. From more than 100 incidents he has handled, he knows how these situations play out.

In short: your IR provider resolves the incident. Jona makes sure you make the right decisions along the way.

Jona is founder and CEO of suresecure GmbH, one of the leading providers of Security Operations Centers and incident management in Germany. On top of that, he founded securance GmbH, a specialised broker for cyber insurance.

Over more than ten years, he has handled more than 100 IT security incidents in a wide range of roles. From mid-sized businesses to corporations, from ransomware to data breaches.

What he brings: deep technical knowledge and the ability to translate it into the decisions you have to make as a managing director.

For any entrepreneur or decision-maker caught in an IT security incident who feels: everyone's talking, no one speaks my language. The techies are doing something, but I don't know what. I have to make decisions, but I have no basis for them.

If that's how you feel right now — then you're in exactly the right place.

Speaker & Podcast

Through the Speaker page and the request form there. Jona gives keynotes on cybersecurity, entrepreneurship and leadership — also as a combination. He's available for podcasts and panel discussions too. And he'll tell you honestly whether he's a fit for your format.